Founded & Grounded
UK's No.2 ranked startup podcast. We bring you the honest realities of startup life, from early-stage founders who are only a couple of steps ahead.
S'wheat: Drink to the Planet
In this episode, we delve into the journey of S'wheat founders, Jake and Amee. They share their market research approach, crowdfunding campaign, and the importance of sustainability. We explore the challenges they faced and their future vision. We also offer advice for solo entrepreneurs and discuss intellectual property protection. A listener's question is answered, and a special offer from S'wheat is shared.
Key Points
- S'wheat is the world's first reusable water bottle made from plants, founded by Jake and Amee who launched their business with a successful crowdfunding campaign, aiming to offer a more sustainable and practical alternative to existing options on the market.
- Jake and Amee faced physical challenges like a fire and a robbery at their storage facility, highlighting the importance of scenario planning and resilience in business.
- S'wheat's environmental aspirations are deeply integrated into their business model, with initiatives like planting a trackable tree for every product sold and removing ocean-bound plastic, demonstrating that sustainability can be a core part of a successful business strategy.
Chapters
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| 42:23 | |
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| 44:24 |
Transcript
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