Founded & Grounded
UK's No.2 ranked startup podcast. We bring you the honest realities of startup life, from early-stage founders who are only a couple of steps ahead.
Cold Email - How to warm up your prospects
We discuss Mikey's journey to entrepreneurship, the development of Cold Email Studio, and valuable advice for first-time entrepreneurs. They delve into challenges in business, growth strategies, mentorship's role, and the significance of passion and self-reflection in entrepreneurship.
Key Points
- Mikey Howe, co-founder of Cold Email Studio and serial entrepreneur, shares his journey from escaping a corporate banking job to starting businesses that align with his lifestyle, particularly for entrepreneurs with limited time due to family commitments.
- Cold Email Studio offers a productised service that handles outbound sales for B2B SaaS businesses, eliminating the time-consuming process for founders by providing a team of specialists to manage everything from lead generation to AB testing emails.
- Mikey advises entrepreneurs to reflect on their personal circumstances, like time, money, and experience, to determine the type of business they can comfortably run, ensuring it aligns with their passions and life situation.
Chapters
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| 12:39 | |
| 27:20 | |
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| 32:07 | |
| 33:16 |
Transcript
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