Founded & Grounded
UK's No.2 ranked startup podcast. We bring you the honest realities of startup life, from early-stage founders who are only a couple of steps ahead.
But the books: Balancing more than just the Books
In this episode, Ollie Collard is joined by Zoe Whitman, founder of But the Books. They discuss the evolution of her business, the transition from freelancer to employer, and the importance of work-life balance. Zoe also shares her advice for new entrepreneurs and her new training program. The episode concludes with a discussion on the importance of collaboration, customer relationships, and patience in startups.
Key Points
- Zoe Whitman started But the Books to fill a gap in the market by helping individuals, especially in the creative sector, who needed assistance with the financial side of running a business.
- Transitioning from a freelancer to a business owner with a team, Zoe had to shift her branding and messaging to cater to clients seeking more regular bookkeeping support.
- Zoe's approach to work-life balance as a mother and business owner involves part-time work, utilizing a supportive network like Freelance Mum, and creating opportunities for collaboration and growth such as her book "Know Your Numbers" and mentoring other bookkeepers.
Chapters
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| 14:09 | |
| 22:51 | |
| 25:50 | |
| 28:22 | |
| 30:11 | |
| 31:52 |
Transcript
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